Advantages offered by the Power Editor
1) Different options of location and adaptation to mobile devices and computers
With the Power Editor you will have the possibility to select where you want your ads to appear, both in the news section and on the side. On the other hand, you can also adjust your ads to be seen on certain mobile devices such as Iphone and Ipads (IOs) or Android devices.
2) Duplicate ads
This is one of the most useful options when creating multiple ads for a campaign. It is common for your ads to have some points in common and this tool gives you the possibility to duplicate the advertisement that you already created, only having to modify what is necessary. It will help you save a lot of time.
3) Save Segmentation Group or create a Specific Public
When we talk about Segmentation or Public in Facebook Ads , we refer basically to those users who can see our ads. For you to be able to show your ads only to users who are interested in your product, you have to know your Ideal Customer and make the segmentation based on their interests … which takes time.
With this tool, you can create a segmentation and save it so that you can use it in future campaigns and not waste time, as well as working with a specific audience .
Facebook Power Editor is the multiple publisher of Facebook advertising that allows you to manage your ads quickly and productively, saving you a lot of time. With Facebook Power Editor we can optimize Facebook ads and configure some options that we could not otherwise because they are not visible in the default advertising panel.
4). Mobile advertising
Is to edit an ad or create a new one when we see that here we have the ability to select where exactly we want the ads appear. We can show them on all mobile devices and even fine tune by selecting the type of device to appear only on iPhones and iPads (iOS) or on Android devices.